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18 Powerful Examples of
Visual Storytelling for Public Affairs

Explore the Impact of Visual Storytelling

Storytelling is an ancient but effective way to convey your message. But to keep up with shrinking attention spans, 24-hour news cycles and 140-character replies, you need to employ the next phase of storytelling — and that means getting visual. It’s the best way to stand out in a cluttered advocacy environment, and it all boils down to condensing your story into the smallest, visual representation, whether that’s a short video, a photo or an infographic.

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The Foundation for Public Affairs is the 501(c)(3) research affiliate of the Public Affairs Council. The Foundation conducts research on emerging issues and trends that affect the practice of public affairs and organizations’ ability to thrive in a dynamic business environment. The Public Affairs Council is the leading nonpartisan, nonpolitical association for public affairs professionals worldwide. Launched in 1954, our mission is to advance the field of public affairs and to provide members with the executive education and expertise they need to succeed while maintaining the highest ethical standards.